EFFORIA

For ambitious people who refuse to burn out.

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Three things happened at the same time week before last

Mar 18, 2026

& what a hospital waiting room taught me about where your energy actually goes.

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The worst day at work doesn’t matter anymore

Mar 11, 2026

& what holding two-week-old twins at my mum’s funeral taught me about priorities.

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My wife put the sale price on a cake and I felt nothing

Mar 10, 2026

& what actually happens after you sell a business nobody prepares you for.

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This time, I’m building it differently

Mar 9, 2026

& what walking between a cancer ward and a maternity unit taught me about ambition.

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The week I stopped pretending I had it together

Mar 5, 2026

& why the best thing I did for myself was admit that I was drowning.

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